Profile

Award-winning brand marketer and digital innovator for top consumer brands. 

Experience in brand marketing, brand strategy and positioning, brand innovation, marketing campaigns, creative concepts and production, digital marketing, UX, social, and e-commerce. Leader of cross functional and cross cultural teams. Managed marketing budgets in the hundreds of millions of dollars for international brands and agencies.

To get in contact, reach out to me at marlinafletcher@gmail.com

Achievements

1826

Leading the build and growth of agency business for 1826, a global experience agency.


Everlane

Opened the new Everlane Brand Studio in downtown Los Angeles. Established project guidelines for all creative projects, grew and trained the production team.


Gossy

Established the mission, vision, GTM strategy and developed bandage prototype for a 100% home compostable organic cotton bandage in multiple skin tones. Sourced converters and manufacturers for substrates, adhesives, and compostable packaging.


Stink Studios

Led and grew the LA Studio: Doubled the size of the team and exceeded sales goals by 126% during the first year. Notable Clients Include: Apple, Beats by Dr Dre, Uniqlo, Strava, WeTransfer, LA Galaxy, LA28. Notable Awards Include: Effies, Clios, One Show, D&AD


Beats by Dr Dre

Led high-pressure, multi-million dollar global brand campaigns. Reset sports brand strategy and launched the first global brand campaign on beatsbydre.com, increasing conversion by over 200%. Notable Campaigns Include: Hear What You Want, Game Before the Game, Rise Up, Charged Up, Beats EP Global & China-Specific Launch, Got No Strings, Be Heard, PIll+ product launch. Notable Awards Include: Lions, Clios, One Show, D&AD 


Nike

Relaunched nikesportswear.com and Nike Sportswear on the new nike.com. Grew social channels by over 3x. Notable Projects Include: Nike Sportswear Dream Team Destroyer, Always On, The Chance Creative Reporter Competition, 1thology Facebook App. Notable Awards include: Facebook Studio 2013 Bronze Medal


The FADER

Led and Produced Award-Winning Events and Projects. Notable Projects Include: Nike Sportswear Pitch Perfect series, Nike World Basketball Events: Air Force 1: Anatomy of an Urban Legend Premiere at the Apollo Theater & Nike Sportswear 1 Love All Borough Basketball Tournament, The Levi’s®/FADER Fort. Notable Awards Include: Folio Fame Award, OMMA Awards

Experience

Unbias, Los Angeles, CA (2021 - Present)

Co-Founder and CMO (December 2021 - Present)


1826 Agency, Los Angeles, CA (2022 - Present)

Head of Agency (December 2022 - Present)


Everlane, Los Angeles, CA (2021)

Director of Creative Marketing and Operations (June 2021 - December 2021)


Gossy, Los Angeles, CA (2019 - 2021)

Co-Founder (September 2019 - February 2021)


Stink Studios, Culver City, CA (2017 - 2019)

Managing Director (August 2017 - September 2019)


Beats by Dr Dre, Culver City, CA ( 2013 - 2017)

Global Brand Manager (February 2016 - August 2017)

Senior Global Digital Producer (May 2013 - February 2016)


Freelance, Portland, OR (2012 - 2013)

Marketing and Production (December 2012 - May 2013)


Nike, Beaverton, OR (2010 - 2012)

Global Digital Producer (December 2010 - December 2012)


The FADER, New York, NY (2007 - 2010)

Senior Marketing and Events Manager (December 2007 - November 2010)


Cornerstone Agency (2007)

Adult Swim College Tour Manager (September 2007 - December 2007)


BBC America (2006 - 2007)

Marketing Coordinator (December 2006 - September 2007)

Skills and Expertise

Education

Arizona State University; Barrett, The Honors College

Bachelor of Arts in Marketing


D1 Student Athlete

Arizona State Women's Soccer Team

Contact

If you would like to know more, please feel free to get in touch or find me on Linkedin.